European Alternatives to Mixpanel 2026 - Privacy-Focused Product Analytics | European Purpose

European Alternatives to Mixpanel

Looking for a European alternative to Mixpanel? Mixpanel is a powerful product analytics platform, but it's based in the US and processes your user data on American servers. For businesses that value privacy, GDPR compliance, and data sovereignty, European analytics alternatives offer compelling options.

We've curated the best privacy-focused product analytics tools that can be hosted in Europe or are built by European companies. These alternatives provide powerful analytics capabilities while keeping your data protected under European law.

5 Alternatives
100% GDPR Compliant

Why Choose a European Alternative to Mixpanel?

GDPR Protection

Your user data stays in Europe, protected by the world's strongest privacy laws.

No Cookie Banners

Many EU analytics tools don't use cookies, eliminating consent banner requirements.

No US Surveillance

Free from CLOUD Act and other US data access laws.

Open Source Options

Many European analytics tools are open source for full transparency.

Best European Alternatives to Mixpanel

We've curated the best privacy-focused product analytics tools from European companies or with EU hosting options. Each alternative has been evaluated for features, privacy, and GDPR compliance.

PostHog

Open-source product analytics with event tracking and EU hosting

Open Source
Coming soon Visit website

Plausible

Lightweight, privacy-focused analytics from Estonia

Estonia

Matomo

Comprehensive analytics platform with full data ownership

EU

Frequently Asked Questions

PostHog is considered the most feature-complete alternative to Mixpanel with EU hosting options. It offers product analytics, session recordings, feature flags, and A/B testing. For simpler analytics needs, Plausible from Estonia or Pirsch from Germany are excellent choices.

Many European analytics tools like Plausible, Pirsch, and Fathom don't use cookies and don't track personal data, which means you typically don't need a cookie consent banner for them. However, always consult with a legal professional for your specific use case.

Most analytics tools don't support direct data import from Mixpanel. However, you can run both tools in parallel during a transition period to build up historical data in your new platform. PostHog and Matomo offer data import APIs if you need to migrate historical data.

PostHog and Matomo offer comparable features to Mixpanel including event tracking, funnels, cohorts, and user analytics. Simpler tools like Plausible focus on essential metrics but are much lighter and more privacy-friendly. Choose based on your specific analytics needs.

Yes, both PostHog and Matomo can be self-hosted on European cloud providers like Hetzner, OVHcloud, or Scaleway. This gives you complete control over your data and ensures it never leaves your infrastructure. Both tools provide Docker images and detailed deployment guides.

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