European Alternatives to ON24

Looking for a European alternative to ON24? ON24 is a US-headquartered webinar and virtual event platform, so a contract with it places attendee data with a US vendor and raises the usual questions about international transfers and sub-processors. Pricing is quoted on request rather than listed.

The European tools below range from self-serve webinar platforms with public prices to enterprise webcast and virtual event providers, all contracting through EU, UK or Swiss companies.

10 Alternatives
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10 European Alternatives to ON24

Livestorm

Browser-based webinars, meetings and events in one platform

France

WebinarGeek

Dutch webinar platform for live, automated and hybrid sessions

Netherlands

ClickMeeting

Webinars and online meetings with paid-webinar tools

Poland

edudip

German webinar software with servers in Germany and live support

Germany

meetyoo

Berlin webcast and virtual event platform for enterprises

Germany

Clevercast

Antwerp live streaming and webinar platform with multilingual options

Belgium

LiveWebinar

Browser webinar platform with a free plan and tiered attendee limits

Poland

Webinaris

Automated webinar funnels for German-speaking marketing and sales

Germany

evenito

Swiss event management platform with streaming and hybrid events

Switzerland

Digital Samba

Barcelona video platform that can be embedded for webinars

Spain

Key takeaways

  • ON24 is a San Francisco company, so a contract with it places registrant data with a US vendor.
  • edudip states that personal data is stored exclusively on German servers.
  • Clevercast states that sensitive personal data is kept on its own servers in the EEA.
  • WebinarGeek, edudip, Webinaris and Livestorm publish plan prices, which lets you budget without a sales call.
  • meetyoo, Berlin, builds webcasts and virtual venues for enterprises and positions itself against ON24.

Why people leave ON24

ON24 is headquartered in San Francisco and sells a platform for webinars, webcasts and larger virtual events. In that category it is one of the names enterprise marketing and communications departments know first, and the European vendors on this page, meetyoo among them, position themselves against it directly. That tells you which kind of buyer is in play: a company running programmes with registration, attendee tracking and follow-up, not a team looking for a call link.

The reason to look beyond it is mostly about who holds the data. A webinar platform stores a list of names, employers, job titles and email addresses of people who registered, plus what they watched and for how long.

That is a purchase-intent list, and with a US vendor it sits under a US contract and US corporate law. I could not read ON24's privacy policy or terms when I checked, so this page does not claim what they say. It claims only what any buyer should ask for in writing: hosting region, sub-processors and the transfer mechanism.

The other reason is fit. A product built for large, produced events can be more than a small marketing team needs, and the budget conversation tends to start with a sales call rather than a price table. European alternatives span the whole range, from self-serve tools with published monthly prices to managed enterprise webcasts.

  • The attendee list is a US-held asset Registrant data from a webinar is personal data about people in your market, often your customers and prospects in the EU. When the platform vendor is a California company, the contract is the place where hosting region and transfer safeguards must be spelled out. Against that, edudip states personal data lives exclusively on German servers and Clevercast states sensitive personal data stays on its own servers in the EEA.
  • Quoted pricing makes comparison slow I could not verify ON24's pricing, so I make no claim about the amount. What I can say is that several European tools publish prices you can check before talking to anyone: edudip starts at €29 a month, WebinarGeek Premium at €59 a month billed yearly, Webinaris at €149 a month. A buyer comparing three vendors in an afternoon can only do that with numbers on the page.
  • Contracting with a European company Most tools here sign with a registered entity in the EU, the UK or Switzerland: a GmbH in Aachen, a B.V. in Zoetermeer, an sp. z o.o. in Gdansk, a BV in Antwerp. For a legal department that means a counterparty under familiar company law and a data processing agreement written with GDPR in mind rather than adapted to it.
  • Event scale you may not need A platform for produced, sponsor-heavy events carries modules that a monthly customer webinar never touches. If your calendar is a handful of sessions a month with a few hundred registrants, the self-serve European tools cover registration, reminders, recording and a follow-up email without a managed service attached.

What you have to replace, not just match

Replacing a webinar platform is less about the video room and more about everything wired around it. Start with the registration pages and the reminder sequence, because those are what your audience actually touches.

Then list the integrations that push registrants and attendance into your CRM or marketing automation, and the on-demand library that keeps producing leads months after the live session. A tool that streams well but cannot send attendance data into your CRM turns a replacement into a manual spreadsheet job.

The second layer is the format. If you run automated or evergreen webinars, check each candidate for recorded sessions that run on a schedule with live-looking chat. If you sell tickets, check for paid-webinar support: ClickMeeting and edudip both list it. If you run multi-session events with booths and sponsors, the field narrows to meetyoo, evenito and the enterprise tiers of the others, and you should expect to talk to sales.

The third layer is your own archive: past recordings, registrant exports, poll and Q&A logs, and the analytics your sales team uses to prioritise follow-up. Ask every European vendor how a migration of recordings works and whether they will import a registrant CSV, because those answers differ more than the feature lists do.

The alternatives compared

European ON24 alternatives, in the order this page ranks them, compared on headquarters, pricing and jurisdiction
PositionToolHeadquartersPricingJurisdiction
#1 Livestorm Paris, France Free plan / from about €79/month (Pro) EU (France)
#2 WebinarGeek Zoetermeer, Netherlands Premium EUR 59/month billed yearly (EUR 99 billed monthly), 75 to 1000 viewers; Enterprise EUR 349/month billed yearly, 500 to 5000 viewers EU (Netherlands)
#3 ClickMeeting Gdansk, Poland See website (free trial offered) EU (Poland)
#4 edudip Aachen, Germany Creator EUR 29/month (30 participants), Starter EUR 119/month (100 participants), Premium EUR 299/month (500 participants), monthly billing; lower rates billed yearly EU (Germany)
#5 meetyoo Berlin, Germany Pricing on request (see website) EU (Germany)
#6 Clevercast Antwerp, Belgium Single-language webinar from EUR 249/month; AI multilingual webinar from EUR 519/month; streaming plans from EUR 190/month EU (Belgium)
#7 LiveWebinar Gdansk, Poland Free plan (up to 5 attendees); paid plans Basic, Plus and Premium with prices on the website EU (Poland)
#8 Webinaris Graefelfing, Germany Flatrate EUR 149/month (EUR 99/month billed yearly); VIP Flatrate EUR 299/month (EUR 199/month billed yearly) EU (Germany)
#9 evenito Zurich, Switzerland Pricing on request (demo) Switzerland (adequacy decision, outside the EEA)
#10 Digital Samba Barcelona, Spain Free plan / Embedded API from €0.0026 per participation minute, first 10,000 minutes per month free EU (Spain)

How each alternative compares to ON24

#1

Livestorm

The broadest self-serve replacement, with EU data centres and a free plan.

Paris, FranceFree plan / from about €79/month (Pro)#2 in Video Conferencing

Best for: Marketing and sales teams that want browser-based webinars with automation and CRM links, without a sales cycle.

Livestorm is a Paris company, Livestorm SAS, and its tool page on this site lists European data centres, a free plan and a Pro plan from €79 a month. Against ON24 it trades the managed, produced-event end of the market for something a marketer can set up the same day. Attendees join in the browser with no download.

It covers webinars, meetings and on-demand events with automation and analytics, so it can take over the recurring programme: registration page, reminders, recording, follow-up. Do not expect virtual venues with sponsor booths or a production team on call.

What Livestorm does better than ON24

  • Plan prices are listed, starting with a free plan
  • Hosting in European data centres
  • Contracting with a French SAS
  • Quick self-serve setup for a recurring programme

Where Livestorm is a step down from ON24

  • No virtual venues or sponsor booths for large events
  • No managed production service
  • Less suited to very large audiences than an enterprise webcast vendor

Standout against ON24. The only tool here that combines a free plan, EU data centres and a full webinar workflow in one browser product.

livestorm.co Visit Livestorm
#2

WebinarGeek

A Dutch self-serve platform covering live, automated and hybrid sessions with listed prices.

Zoetermeer, NetherlandsPremium EUR 59/month billed yearly (EUR 99 billed monthly), 75 to 1000 viewers; Enterprise EUR 349/month billed yearly, 500 to 5000 viewers#2 in Webinar Software

Best for: Companies that want live and automated webinars with published plan prices and Restream to social channels.

WebinarGeek B.V., in Zoetermeer, publishes Premium at €59 a month billed yearly (€99 billed monthly) for 75 to 1,000 viewers, and Enterprise at €349 a month billed yearly for 500 to 5,000 viewers. That gives you a budget before any conversation, which is the first practical difference from a quote-based enterprise platform.

It runs live, automated, on-demand and hybrid sessions, with up to 100 presenters on stage, live captions, RTMP and Restream to YouTube, LinkedIn and Facebook. Two caveats: the privacy statement names no hosting country, and the Salesforce and HubSpot integrations are paid add-ons on Premium.

What WebinarGeek does better than ON24

  • Published prices for 1,000 and 5,000 viewer tiers
  • Dutch B.V. under Dutch law
  • Restream and RTMP output to social channels
  • Up to 100 presenters on stage

Where WebinarGeek is a step down from ON24

  • Hosting country not stated, so it needs confirming
  • CRM integrations cost extra on Premium
  • No virtual venues or sponsor tooling

Standout against ON24. Allows up to 100 presenters on stage, which suits panel-style sessions.

webinargeek.com Visit WebinarGeek
#3

ClickMeeting

A webinar and meeting tool from Poland with paid-webinar and breakout features.

Gdansk, PolandSee website (free trial offered)#3 in Webinar Software

Best for: Trainers and course sellers who need paid webinars, breakout rooms and an option to white-label.

ClickMeeting sp. z o.o. in Gdansk, entered in the KRS register, combines webinars and online meetings in one platform. Live, paid and automated webinars sit next to breakout rooms, polls, a whiteboard and multistreaming, which makes it more of a training room than a lead-generation funnel.

Against ON24 the draw is the payment integrations for selling access, plus a white-label option on the enterprise tier. The drawbacks I met: prices are not readable on the static pricing page, and the privacy policy names the controller without naming a hosting country.

What ClickMeeting does better than ON24

  • Paid-webinar tools and payment integrations
  • Breakout rooms and whiteboard for training sessions
  • Free trial before committing
  • Polish sp. z o.o. with a KRS registration

Where ClickMeeting is a step down from ON24

  • Pricing could not be read without going through the account flow
  • Less focused on funnels and attendee scoring
  • Enterprise features require a custom package

Standout against ON24. Pairs paid webinars with breakout rooms, so one subscription covers selling and teaching.

clickmeeting.com Visit ClickMeeting
#4

edudip

A German webinar tool with stated German data storage and public plan prices.

Aachen, GermanyCreator EUR 29/month (30 participants), Starter EUR 119/month (100 participants), Premium EUR 299/month (500 participants), monthly billing; lower rates billed yearly#4 in Webinar Software

Best for: German-speaking trainers and marketers who want data on German servers and optional live technical support.

edudip GmbH, Aachen, states that personal data is stored exclusively on German servers, which answers the hosting question that is open for ON24 in this review. Prices are public: Creator €29 a month for 30 participants, Starter €119 for 100, Premium €299 for 500, billed monthly, with lower rates on yearly billing.

It runs browser-based webinars with a landing page, recordings, branding and paid webinars with automatic invoices, and it offers technical support during sessions and full-service webinars. The site is mainly German, the cheapest plan caps sessions at 2 hours, and anything above 500 participants needs a quote.

What edudip does better than ON24

  • Stated storage of personal data on German servers
  • Public prices from €29 a month
  • Automatic invoices for paid webinars
  • Optional technical support during live sessions

Where edudip is a step down from ON24

  • Mostly German-language site and interface
  • Audiences above 500 need an individual quote
  • Creator plan stops sessions at 2 hours

Standout against ON24. One of two vendors here that names a hosting country for personal data.

edudip.com Visit edudip
#5

meetyoo

The closest enterprise webcast match, built in Berlin and aimed at ON24 buyers.

Berlin, GermanyPricing on request (see website)#5 in Webinar Software

Best for: Large companies running produced webcasts or virtual events with booths, matchmaking and a managed service.

meetyoo conferencing GmbH is registered in Berlin and has operated since 1999. Its product list reads like the enterprise end of ON24's territory: premium webcast streaming, a branded webcast studio, virtual venues and booths, gamification, matchmaking, sponsorship tools and a managed service with a remote virtual studio. It names ON24 as a competitor in its own positioning.

Pricing is on request, so a quote comes even for a simple webcast. It also lists offices in New York and California next to Berlin, so ask which entity signs the contract and which sub-processors are used. For a weekly small webinar it is heavier than needed.

What meetyoo does better than ON24

  • German GmbH with commercial register entry as the contracting party
  • Managed service and remote virtual studio included in the offer
  • Virtual venues, booths and matchmaking in one platform
  • Operating since 1999

Where meetyoo is a step down from ON24

  • No published pricing
  • US offices listed beside the Berlin head office
  • Too heavy for small recurring webinars

Standout against ON24. The only tool here that sells virtual venues with booths and a managed production team.

meetyoo.com Visit meetyoo
#6

Clevercast

A Belgian streaming platform with multilingual webinars and EEA data storage.

Antwerp, BelgiumSingle-language webinar from EUR 249/month; AI multilingual webinar from EUR 519/month; streaming plans from EUR 190/month#6 in Webinar Software

Best for: Organisations running webinars in several languages that want AI captions and speech translation.

Clevercast BV, Antwerp, has been operating since 2005 and states that sensitive personal data is kept on its own servers in the EEA. A single-language webinar starts at €249 a month and an AI multilingual webinar at €519 a month, listed on its site, with streaming plans from €190.

Its strength against ON24 is language: AI captions, speech translation and human subtitling on a live stream, plus simulcast to YouTube and Facebook. It is a streaming platform first, so CRM integrations and lead-generation features are less prominent, and the registrant tier you pick changes the final price.

What Clevercast does better than ON24

  • AI speech translation and captions in live sessions
  • Stated EEA storage of sensitive personal data
  • Human subtitling as an option
  • Prices listed on the site

Where Clevercast is a step down from ON24

  • Starts well above the self-serve tools at €249 a month
  • Thinner marketing automation and CRM links
  • Fewer webinar-specific features than dedicated platforms

Standout against ON24. Offers live speech translation, which most webinar-only tools here do not.

clevercast.com Visit Clevercast
#7

LiveWebinar

A browser-only Polish webinar room with a free tier for very small sessions.

Gdansk, PolandFree plan (up to 5 attendees); paid plans Basic, Plus and Premium with prices on the website#7 in Webinar Software

Best for: Small teams testing webinars who want a free plan and attendee tiers that scale to 1,000.

LiveWebinar is run by RTCLab sp. z o.o. in Gdansk. Attendees join in the browser without installing anything, there is a free plan for up to 5 attendees, and paid Basic, Plus and Premium plans scale up to 1,000 attendees, with an enterprise plan above that.

Compared with ON24 this is a small-room tool. I could not read prices from the page source, no hosting region is stated for webinar data, and the GDPR note I found covers website and marketing data and mentions transfers to the United States. Several capabilities are add-ons.

What LiveWebinar does better than ON24

  • Free plan for trying a session
  • No install for attendees
  • Interface available in over 30 languages

Where LiveWebinar is a step down from ON24

  • Hosting region for webinar data not stated
  • Prices not readable in the page source
  • Many capabilities sold as add-ons

Standout against ON24. Starts at zero cost, with a 5-attendee free plan.

livewebinar.com Visit LiveWebinar
#8

Webinaris

A German auto-webinar tool built only for marketing funnels.

Graefelfing, GermanyFlatrate EUR 149/month (EUR 99/month billed yearly); VIP Flatrate EUR 299/month (EUR 199/month billed yearly)#8 in Webinar Software

Best for: German-speaking marketers running automated webinar funnels with landing pages and email sequences.

Webinaris GmbH, in Graefelfing near Munich, builds automated webinars: recurring appointment logic, load balancing for registrations, landing pages, double opt-in email sequences, statistics and moderator logins. A processing agreement is available. Prices are fixed: Flatrate at €149 a month (€99 billed yearly) and VIP at €299 (€199 billed yearly).

Its own site says it leaves out features on purpose to stay marketing-focused, so it will not cover training rooms or large live events the way ON24 does. The interface and site are German with little English material, and no hosting location is stated.

What Webinaris does better than ON24

  • Fixed public monthly prices
  • Funnel features built in: landing pages and email sequences
  • Processing agreement available

Where Webinaris is a step down from ON24

  • German-language focus
  • No live-event or training depth
  • Branding only on the VIP plan, which doubles the price

Standout against ON24. Built around the evergreen funnel and nothing else.

webinaris.com Visit Webinaris
#9

evenito

A Swiss event suite where streaming is one module next to ticketing.

Zurich, SwitzerlandPricing on request (demo)#9 in Webinar Software

Best for: Organisers of hybrid and in-person events in the Swiss and German market who need registration and check-in.

evenito AG, Zurich, is an event management platform with guest management, registration forms, a web builder, ticketing, a check-in app, analytics and a document generator. Streaming and conferencing are modules in that suite, which covers in-person, virtual and hybrid formats.

That makes it a different purchase from ON24, which is a webinar-first product. If your events are partly on-site, one system for invitations, tickets and the live stream is the appeal. Pricing is on request, no hosting region is published, and the depth of the streaming module is not documented on the pages I read.

What evenito does better than ON24

  • Registration, ticketing and on-site check-in in one system
  • Swiss AG as the contracting party

Where evenito is a step down from ON24

  • Not webinar-specific, and streaming depth is unclear
  • No published pricing or hosting region

Standout against ON24. The only tool here with an on-site check-in app next to streaming.

evenito.com Visit evenito
#10

Digital Samba

An embeddable Spanish video API, useful when webinars live inside your own product.

Barcelona, SpainFree plan / Embedded API from €0.0026 per participation minute, first 10,000 minutes per month free#7 in Video Conferencing

Best for: Developers who want to build webinar-style sessions into their own app and pay per participation minute.

Digital Samba, S.L. has been in Barcelona since 2003. Its tool page on this site lists a video conferencing product with a free plan and an embedded API from €0.0026 per participation minute, with the first 10,000 minutes each month free. Webinars appear as a use case on its site, not as a finished funnel product.

Against ON24 it is a different shape: you build the registration and follow-up yourself, in return for hosting in Europe and usage-based billing instead of a platform licence.

What Digital Samba does better than ON24

  • Usage pricing with 10,000 free minutes a month
  • Embeds in your own application

Where Digital Samba is a step down from ON24

  • No ready-made webinar registration or lead tools

Standout against ON24. Bills per participation minute, so a quiet month costs nothing.

digitalsamba.com Visit Digital Samba

What actually breaks when you switch

The first thing to break is the registrant history. Export attendee and registrant lists, poll answers, Q&A logs and attendance data from your current platform before the contract ends, and check how the new vendor imports a CSV. Recordings are the second: a library of on-demand sessions has to be downloaded, re-uploaded and given new embed links, and every page that embeds the old player needs editing. Plan for redirects on registration pages that appear in old emails and ads.

People are the third. Presenters and moderators learn a new studio, and your sales team learns a new analytics view, so run one low-stakes webinar first. Check the notice period on the current contract, because annual agreements often lapse on a date that falls in the middle of your event calendar. Integrations come last and take longest: HubSpot, Salesforce and your marketing automation each need the field mapping tested with a real registrant before the first public session.

Can a European webinar tool match what ON24 does for large events?

For produced, high-attendance webcasts, only a few of them come close. meetyoo, Berlin, is built for that: webcast streaming, branded studios, virtual venues with booths, matchmaking and a managed service. Evenito adds registration, ticketing and check-in for hybrid events. Clevercast handles multilingual streams with AI captions and speech translation.

For the common case, a marketing or training webinar with registration and a recording, the self-serve tools do the job. The gap shows up in sponsor tooling, gamification and a managed production team, so list the features your last big event really used before you decide.

What should I ask a webinar vendor about data before I sign?

Ask where registrant and recording data is stored, which sub-processors touch it, and whether the contracting entity is the same company that hosts it. Several vendors here state a region (edudip: Germany, Clevercast: EEA). Others do not name one in the pages I read, so get it in the data processing agreement.

Also check for offices outside Europe. meetyoo lists New York and California offices next to Berlin, and WebinarGeek shows a New York address alongside the Dutch B.V. That does not decide anything by itself, but it is a reason to confirm which entity signs and who has access.

Which one to pick

For a marketing or sales team running regular webinars, start with Livestorm for a free plan, EU data centres and the broadest workflow, WebinarGeek if you want live and automated sessions with listed prices, and edudip if German servers and optional live support matter. Pick Webinaris only for German-language automated funnels, and ClickMeeting if you sell access or teach with breakout rooms.

For produced enterprise events, shortlist meetyoo for webcasts and virtual venues, Clevercast for multilingual streaming, and evenito if the event is partly on-site. Digital Samba fits only if you are building video into your own product. Whichever you choose, get the hosting region and sub-processors in the data processing agreement, since several vendors here do not state them publicly.

Frequently Asked Questions

It depends on the size of your events. For self-serve marketing webinars with a free plan and EU data centres, Livestorm (Paris) is the broadest choice. WebinarGeek (Netherlands) and edudip (Germany) fit teams that want published prices. For produced enterprise webcasts, meetyoo in Berlin is the closest in scope. Clevercast in Antwerp suits multilingual streaming.

Two on this page have a free plan. Livestorm lists one on its tool page, and LiveWebinar (Gdansk) offers a free plan limited to 5 attendees. Digital Samba, Barcelona, has a free plan and an embeddable API with 10,000 participation minutes free each month. Free plans cap audience size and features, so they suit tests and small sessions, not a launch event.

edudip states that personal data is stored exclusively on German servers, and Clevercast states that sensitive personal data sits on its own servers in the EEA. Livestorm lists European data centres on its tool page. Other vendors on this page do not name a hosting country in the pages I read, so ask for it in writing.

Yes. WebinarGeek runs live, automated, on-demand and hybrid sessions, Webinaris is built around auto-webinars with landing pages and email sequences, ClickMeeting lists automated webinars, and Livestorm lists automation too. Webinaris is German-language and marketing-only, so check the interface language before choosing it.

ClickMeeting lists paid webinars and payment integrations. edudip supports paid webinars with automatic invoices. For ticketing across a wider event, evenito includes registration, ticketing and a check-in app, though streaming is one module of a broader event suite and not a webinar-first product.

About the author

Every comparison page on European Purpose is researched and drafted with AI assistance, with the compliance and pricing claims checked against the vendor's own documentation, and is published under the editorial responsibility of its founder.

Sebastiaan Smits

Sebastiaan Smits

Founder · Amsterdam, Netherlands

Founder of European Purpose. Researches and writes the reviews and checks where each company is actually established.

Read our editorial process for how we source, verify and update these pages, and how paid placement works.

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