moin.ai
German AI chatbot for marketing, sales and service, German-hosted, from EUR 750/month for enterprise budgets
Quick Overview
| Company | knowhere GmbH |
|---|---|
| Category | Conversational Marketing Software |
| Headquarters | Hamburg, Germany |
| Founded | 2015 (as knowhere GmbH; rebranded to moinAI in 2020) |
| EU Presence | EU (Germany); German server hosting |
| Open Source | Not stated; closed-source SaaS |
| Compliance | GDPR compliant, German server hosting stated by the vendor |
| Pricing | From EUR 750/month (annual) or EUR 880/month, published tiers |
| Free Option | None stated; minimum 3-month contract on the entry tier |
| Replaces | Drift, Intercom, HubSpot chatbot |
Detailed Review
moin.ai is operated by knowhere GmbH, a German company registered in Hamburg (commercial register HRB 135686, Hamburg District Court). The vendor states the company was founded in March 2015, originally to build an AI-powered travel app, pivoted to chatbots in 2016, and rebranded to moinAI in 2020 when it moved to a SaaS model — giving it one of the longer, more clearly documented histories in this category, marked by its 10-year anniversary in 2025.
Pricing is published across three tiers, all billed with a minimum contract term: Business at EUR 750 a month billed annually (EUR 880 month-to-month) with a 3-month minimum, covering 15 AI agents, one AI agent action, one form and a single-site chatbot; Growth at EUR 1,350 a month annually (EUR 1,580 month-to-month) with a 6-month minimum, covering 35 AI agents and a 3-site chatbot with 10 live chat agent seats; and Professional at EUR 2,500 a month annually (EUR 2,930 month-to-month) with a 12-month minimum, covering 75 AI agents, a 5-site chatbot and 35 live chat agent seats. Every tier includes unlimited conversations and German server hosting.
The product is explicitly positioned across marketing, sales and service rather than as a single-purpose support or lead-gen bot: it combines an AI chatbot, live chat with human handover, a RAG-based knowledge base, generative AI content creation and product recommendations, and the vendor states it serves more than 170 customers across finance, tourism, e-commerce, energy and manufacturing.
What moin.ai does well
- One of the more clearly documented company histories in this category, founded 2015 with a stated pivot and rebrand timeline
- German server hosting and unlimited conversations included at every published tier
- Explicitly built across marketing, sales and service rather than support alone, with RAG-based knowledge grounding and generative content tools
- Published pricing, even though it requires a sales conversation to translate into a specific implementation
Where moin.ai falls short
- The most expensive tool in this category by a wide margin: entry pricing alone is EUR 750-880 a month, more than 7x LiveAgent's entry tier
- Minimum contract terms run from 3 months at entry level up to 12 months at the Professional tier
- No free tier or low-commitment way to trial the product before signing a multi-month contract
Standout feature. A stated, documented company history (2015 founding, 2016 chatbot pivot, 2020 SaaS rebrand) combined with unlimited conversations at every tier — unusual generosity on volume in a category where most vendors cap conversations even on paid plans.
Pros and Cons
Pros
- German server hosting at every tier
- Unlimited conversations included
- Marketing, sales and service in one product
- RAG-based knowledge grounding
- Documented company history since 2015
Cons
- Entry price of EUR 750 to EUR 880 a month
- Minimum contracts of 3 to 12 months
- No free tier or low-commitment trial
- Overkill for small businesses
Alternatives to moin.ai
Frequently Asked Questions
What is moin.ai?
moin.ai is german AI chatbot for marketing, sales and service, German-hosted, from EUR 750/month for enterprise budgets.
Where is moin.ai based?
moin.ai is operated by knowhere GmbH, registered in Hamburg, Germany (commercial register HRB 135686, Hamburg District Court), which places it under EU (Germany) law.
What does moin.ai cost?
Business: EUR 750/month billed annually or EUR 880/month month-to-month, minimum 3-month contract; 15 AI agents, 1 AI agent action, 1 form, 1 process integration, 20MB knowledge base, single-site chatbot.
Growth: EUR 1,350/month annually or EUR 1,580/month, minimum 6-month contract; 35 AI agents, 5 AI agent actions, 3 forms, multi-site chatbot (3 sites), 10 live chat agent seats. Professional: EUR 2,500/month annually or EUR 2,930/month, minimum 12-month contract; 75 AI agents, 10 AI agent actions, multi-site chatbot (5 sites), 35 live chat agent seats. All tiers include unlimited conversations and German server hosting.
Who is moin.ai best for?
A mid-market or enterprise company, particularly in finance, tourism, e-commerce, energy or manufacturing, that wants one AI platform automating marketing, sales and service conversations with German-hosted infrastructure, and has a budget to match: entry pricing starts at EUR 750-880 a month with a minimum 3-month contract.
Is moin.ai a good alternative to Drift or Intercom?
moin.ai is built as a European alternative to US-based conversational marketing tools like Drift and Intercom. It will not be a like-for-like feature match in every respect, so check the review above for where it genuinely differs before switching.
How does moin.ai compare to other Conversational Marketing Software tools?
moin.ai is one of several European Conversational Marketing Software tools covered on this site. See the full Chatbot & Conversational Marketing category page for how it ranks against its closest European competitors.