NewsWhip
Dublin real-time media monitoring that pairs web and social content with engagement data and predicts which stories will take off
Quick Overview
| Company | NewsWhip Media Limited |
|---|---|
| Category | PR and Media Monitoring Software |
| Headquarters | Dublin, Ireland |
| Founded | 2011 |
| EU Presence | Yes - Ireland (EU) |
| Data Location | Not stated on the pages checked |
| Open Source | No |
| GDPR Compliant | Yes |
| Self-Hosting | No |
| Main Features | Spike real-time monitoring, engagement prediction, alerts and reports, timeline, AI monitoring agent, Analytics with historical data, API |
| Pricing | Demo and quote; no public price |
| Best For | Crisis, reputation and news teams that want early signals of stories gaining engagement |
| Replaces | Cision, Meltwater (trend and risk monitoring) |
Detailed Review
NewsWhip began in 2011 as a tool for newsrooms to see which stories the public cares about, using social engagement data. It has since moved to brands, agencies, governments and non-profits for crisis and issues management.
Its terms define NewsWhip as NewsWhip Media Limited, with Huckletree D2 at 42 Pearse Street in Dublin as the notice address, and its Irish contract is governed by the laws of Ireland.
Spike and the Prediction Layer
Spike combines real-time feeds of web and social content with public engagement data to identify and predict the content that matters. Alerts and reports let teams react quickly, and a timeline view puts public interest and media interest side by side during a crisis.
The vendor also describes an AI monitoring agent that watches ongoing topics or brands.
Analytics and API
Analytics gives more than seven years of historical media and engagement data for longer-term study, and an API feeds NewsWhip data into your own workflows and dashboards.
Platforms Covered
The site lists the web plus Facebook, X, Instagram, YouTube, TikTok, Reddit and Substack as platforms in scope.
Limitations to Consider
NewsWhip is a monitoring and early-warning tool, not a press release distributor, journalist database or newsroom. There is no public price. Its terms state that customers located in the United States contract with NewsWhip US, Inc. under New York law, while others contract with the Irish company, so check the contracting entity on your order. Data location is not stated on the pages checked. For outreach pair it with Prezly or PR.co.
Who Should Use NewsWhip
European communications and reputation teams that need real-time signals on which stories are gaining engagement, and that contract with the Irish entity.
Pros and Cons
Pros
- Engagement data and prediction in one feed
- Covers web plus major social platforms
- Seven years of historical data in Analytics
- API for custom dashboards
- Irish company under Irish law for non-US customers
Cons
- No distribution or journalist tools
- No public price
- US customers contract with a US entity
- Data location not stated
Alternatives to NewsWhip
Other European pr and media monitoring software worth comparing before you decide:
Prezly
Belgium · Branded newsrooms, media lists and email pitching in one tool
PR.co
Netherlands · Amsterdam PR platform with newsroom, CRM and outreach
Mynewsdesk
Sweden · Press release distribution, journalist database and media monitoring
Landau Media
Germany · Berlin media monitoring and press review with published packages
See all European pr and media monitoring software or compare them directly against Cision on our alternatives page.
Frequently Asked Questions
Spike combines real-time web and social content feeds with public engagement data to identify and predict the content that matters, with alerts and reports.
Customers in the United States contract with NewsWhip US, Inc. Other customers contract with NewsWhip Media Limited in Dublin, under Irish law, according to the terms.
No. It is built for monitoring and prediction. Use a distribution or newsroom tool for outreach.