Net Affinity
Dublin hotel marketing and booking-engine company that also offers a PMS-independent channel manager to OTAs and GDS networks
Quick Overview
| Company | Net Affinity Limited |
|---|---|
| Category | Hotel Channel Managers |
| Headquarters | Dublin, Ireland |
| Founded | 2000 |
| EU Presence | Yes - Ireland (EU) |
| Data Location | Not stated on the pages read |
| Open Source | No |
| GDPR Compliant | Yes |
| Self-Hosting | No |
| Main Features | Channel management for OTAs and GDS, booking engine, gift vouchers, metasearch, payments, website design, digital marketing |
| Pricing | Not published; book a demo |
| Best For | Hotels that already run a PMS and want an Irish agency to handle distribution, booking engine and marketing together |
| Replaces | SiteMinder |
Detailed Review
Net Affinity Limited, company registration 323392, sits at Level 1, The Chase, Carmanhall Road, Sandyford, Dublin 18, Ireland, according to its privacy statement. The about page dates the company to 2000 and says it is headquartered in Ireland.
The channel management page promises a link between your PMS and hundreds of OTAs and global distribution systems such as Amadeus, Sabre and Galileo, with real-time sync of availability, rates and restrictions.
PMS-independent by design
The page stresses that the manager works with a range of PMS providers, so a hotel keeps its reception software. A 30-minute video call reviews the current setup, manual tasks and overbooking risks before any contract.
An agency around the product
Net Affinity presents itself as a hospitality agency with client services, website design and digital marketing. The channel module is one product within that service offer, not the centre of the company.
What the pages leave out
Counts of connected OTAs are given only as hundreds, no price is shown, and the channel page still refers to Smarthotel in two sentences, which suggests copy carried over from another product name.
Limitations to Consider
Net Affinity gives no channel count, price or hosting region, and its privacy statement was last updated in May 2018. Channel management is a side product for a company known for booking engines and marketing, so expect fewer connector details than at a specialist such as Octorate or WuBook.
Who Should Use Net Affinity
Hotels with an existing PMS that already buy, or plan to buy, web design, booking engine or marketing services from an Irish agency.
Pros and Cons
Pros
- Irish entity with registration number and address
- Works with several PMS providers
- Names GDS networks: Amadeus, Sabre and Galileo
- Booking engine, vouchers and metasearch in the same house
- Free distribution review call before contract
Cons
- No channel count or price stated
- Channel page carries a leftover product name
- Privacy statement dated May 2018
- Channel management is secondary to agency services
Alternatives to Net Affinity
Other European hotel channel managers worth comparing before you decide:
Octorate
Italy · Rome channel manager from €8 per room, 160+ channels stated
WuBook
Italy · Fano-built channel manager sold alone or inside the Zak suite
RoomCloud
Italy · Milan channel manager that traces its Parity Rate product to 2008
Beds24
Germany · Berlin pay-as-you-go channel manager for hotels and rentals
See all European hotel channel managers or compare them directly against SiteMinder on our alternatives page.
Frequently Asked Questions
Both. Its about page and navigation show booking engine, gift vouchers, payments and channel management next to website design, digital marketing and client services.
The channel page names Amadeus, Sabre and Galileo.
Yes. The page says the solution is PMS-independent and integrates with a wide range of PMS providers.