Feedaty
Milan-based reviews and visual UGC platform, official Google Partner for reviews
Quick Overview
| Company | Feedaty S.r.l. |
|---|---|
| Category | Reputation Management |
| Headquarters | Milan, Italy |
| Founded | Not stated by the vendor |
| EU Presence | EU (Italy); independent company, no parent conglomerate identified |
| Open Source | Not stated; closed-source SaaS |
| Compliance | GDPR-compliant; official Google Partner for reviews |
| Pricing | Quoted on request; no published pricing |
| Free Option | Free trial available on request, no permanent free tier |
| Replaces | Yotpo, Reviews.io |
Detailed Review
Feedaty, operated by the Milan-registered Feedaty S.r.l. (P.IVA 06815170961), combines company, product and location-based reviews with visual user-generated content collection — customer images and video — alongside loyalty and referral programmes, Q&A, and AI-powered reply and insight tools (AI Reply, AI Insights). It holds official Google Partner status specifically for reviews, feeding star ratings directly into Google Ads.
The platform integrates with 14+ ecommerce platforms including Shopify, WooCommerce, Magento and PrestaShop, and its client roster includes Trony, Diadora, Nestlé and AW Lab. As an independent Italian S.r.l. with no larger group behind it, Feedaty answers to no external conglomerate, which is a genuine differentiator against competitors that were absorbed into a larger reviews or martech group.
Pricing is not published anywhere; every plan requires a demo and a quote, though a free trial is available on request. The trade-off for that independence is a smaller international footprint outside Italy than Trustpilot or Trusted Shops, and the newer AI Reply and AI Insights features do not yet have a long public track record.
What Feedaty does well
- Official Google Partner for reviews, feeding Google Ads seller ratings directly
- Combines reviews with visual user-generated content (images and video) collection
- Independent Italian S.r.l., no parent conglomerate
- Supports 14+ ecommerce platform integrations
Where Feedaty falls short
- No published pricing anywhere
- Smaller international footprint than Trustpilot or Trusted Shops outside Italy
- AI Reply and AI Insights are newer additions without a long public track record
Standout feature. Official Google Partner status specifically for reviews, feeding Google Ads seller ratings directly.
Pros and Cons
Pros
- Official Google Partner for reviews
- Photos and video collected with reviews
- Independent Italian S.r.l.
- 14+ ecommerce platform integrations
Cons
- No published pricing
- Smaller footprint outside Italy
- AI features are recent additions
- No permanent free tier
Alternatives to Feedaty
Frequently Asked Questions
What is Feedaty?
Feedaty is a Milan-based platform combining company, product and location reviews with visual user-generated content collection, holding official Google Partner status specifically for reviews.
Where is Feedaty based?
Feedaty is operated by Feedaty S.r.l. (P.IVA 06815170961, REA MI-1917965), headquartered in Milan, Italy, which places it under EU (Italy) law.
What does Feedaty cost?
No pricing is published anywhere on the site; every plan requires a demo, though a free trial is available on request.
Who is Feedaty best for?
Official Google Partner status specifically for reviews, feeding Google Ads seller ratings directly.
Is Feedaty a good alternative to Yotpo or Reviews.io?
Feedaty is built as a European alternative to Israeli-based and UK-based reputation tools like Yotpo and Reviews.io. It will not be a like-for-like feature match in every respect, so check the review above for where it genuinely differs before switching.
How does Feedaty compare to other Reputation Management tools?
Feedaty is one of several European Reputation Management tools covered on this site. See the full Reputation Management category page for how it ranks against its closest European competitors.