Forento

Swedish course platform for coaches and experts, with a free plan that takes a 20% commission

Quick Overview

Company Forento AB (org. no. 559213-8639)
Category Online Course Platforms
Headquarters Sweden (city not published)
EU Presence EU (Sweden)
Data Location Not published (the privacy policy names no hosting location and says data may be transferred outside the EU/EEA)
Open Source No
Pricing In US dollars, from the vendor's pricing page. Free: no recurring fee, 20% of each sale charged by Forento, 1 admin account, 2 product access emails, no custom domain. Basic: $15 a month billed annually (the homepage shows $19 billed monthly), 0% commission, custom domain, Forento watermark removed, standalone videos. Start: $39 a month billed annually, 0% commission, 3 admin accounts, website builder, blog, lead forms, community, customer chat. Scale: $119 a month billed annually, 0% commission, unlimited admin accounts, product bundles, content dripping, certificates, Zapier, Meta Pixel and Conversions API. Stripe or PayPal processing fees apply on every plan.
Free Option 30 days on a paid plan, no credit card required
Replaces Kajabi, Teachable, Thinkific

Detailed Review

Forento is an online course platform from Forento AB, a Swedish company, for coaches, consultants and educators who want to sell courses and memberships under their own brand. One academy holds lessons, downloads, payments, a student area and a student app that can be added to a phone's home screen. Memberships can be monthly or annual, and the academy is offered in 11 languages. Payments run through Stripe or PayPal, and processing fees from either apply on every plan.

The pricing is the main thing to read carefully. The Free plan has no recurring fee, but the pricing page states that Forento charges 20% of each sale on it.

Basic is $15 a month billed annually, Start $39 and Scale $119, all with 0% commission, in US dollars. Basic adds a custom domain and removes the Forento watermark, Start adds a website builder, blog, lead forms, community and chat, and Scale adds content dripping, certificates, bundles and Zapier. A 30-day trial is offered on the paid plans without a card.

It sits last for good reasons. Its address and hosting location are not published, the privacy policy allows data transfers outside the EU, and the free plan is cheap only until you make sales. Native cohort scheduling, SCORM or quiz-heavy testing are not described, so it does not compete with LearnWorlds on structured training. It fits a solo expert testing a first course before paying.

What Forento does well

  • Free plan with no recurring fee to test a first course
  • 0% commission on every paid plan, from $15 a month billed annually
  • Swedish contracting entity under Swedish law
  • Community, events, webinars and a student app included
  • Academy interface in 11 languages

Where Forento falls short

  • The Free plan takes 20% of each sale
  • Prices are in US dollars, not euros
  • Address and hosting location not published
  • No SCORM, quizzes or structured testing described

Standout feature. It lets a solo expert start selling courses and memberships with no monthly fee, paid for by a 20% commission.

Pros and Cons

Pros

  • Free plan with no recurring fee to test a first course
  • 0% commission on every paid plan, from $15 a month billed annually
  • Swedish contracting entity under Swedish law
  • Community, events, webinars and a student app included
  • Academy interface in 11 languages

Cons

  • The Free plan takes 20% of each sale
  • Prices are in US dollars, not euros
  • Address and hosting location not published
  • No SCORM, quizzes or structured testing described

Alternatives to Forento

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Frequently Asked Questions

What is Forento?

Forento is an online course platform from Forento AB, a Swedish company, for coaches, consultants and educators who want to sell courses and memberships under their own brand. One academy holds lessons, downloads, payments, a student area and a student app that can be added to a phone's home screen. Memberships can be monthly or annual, and the academy is offered in 11 languages. Payments run through Stripe or PayPal, and processing fees from either apply on every plan.

Where is Forento based?

Forento operates from Sweden (city not published), which places it under EU (Sweden).

What does Forento cost?

In US dollars, from the vendor's pricing page. Free: no recurring fee, 20% of each sale charged by Forento, 1 admin account, 2 product access emails, no custom domain. Basic: $15 a month billed annually (the homepage shows $19 billed monthly), 0% commission, custom domain, Forento watermark removed, standalone videos.

Start: $39 a month billed annually, 0% commission, 3 admin accounts, website builder, blog, lead forms, community, customer chat. Scale: $119 a month billed annually, 0% commission, unlimited admin accounts, product bundles, content dripping, certificates, Zapier, Meta Pixel and Conversions API. Stripe or PayPal processing fees apply on every plan.. 30 days on a paid plan, no credit card required.

Who is Forento best for?

Solo experts wanting a free start with courses. It lets a solo expert start selling courses and memberships with no monthly fee, paid for by a 20% commission.

What are the drawbacks of Forento?

The Free plan takes 20% of each sale. Prices are in US dollars, not euros. Address and hosting location not published. No SCORM, quizzes or structured testing described.

Is Forento a good alternative to Kajabi?

Forento is built as a European alternative to Kajabi: Swedish course platform for coaches and experts, with a free plan that takes a 20% commission. It will not be a like-for-like feature match in every respect, so check the review above for where the two genuinely differ before switching.

How does Forento compare to other Online Course Platforms?

Forento is one of several European Online Course Platforms we cover. It is most often compared with Kajabi, Teachable, Thinkific.

About the author

Every tool page on European Purpose is researched and drafted with AI assistance, with the compliance and pricing claims checked against the vendor's own documentation, and is published under the editorial responsibility of its founder.

Sebastiaan Smits

Sebastiaan Smits

Founder · Amsterdam, Netherlands

Founder of European Purpose. Researches and writes the reviews and checks where each company is actually established.

Read our editorial process for how we source, verify and update these pages, and how paid visibility works.

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