European PC Game Stores

#1 GOG

Not shown on the pages we read, Poland Priced per game, with a currency switch between EUR and USD in the footer. No prices appear in the page text we read, see website. Demo on request

Best for: Players who want to own DRM-free installers and use a launcher only when they choose

• Operating company. GOG sp. z o.o.
• Jurisdiction. EU (Poland)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

GOG is a PC game store from GOG sp. z o.o. whose page title describes the catalogue as DRM-free. A purchase gives you an installer, and the GOG Galaxy client for Windows and Mac is presented as optional, so the launcher is a convenience and not the door to your games.

GOG sp. z o.o. appears in the footer copyright line, and the company form points to Poland. The street address, register number and hosting location did not show in the text we read. Older titles get a Preservation Program and a Classics Vault, and community features include a Dreamlist wishlist, forums and GOG Patrons.

Standout feature. GOG is the one store in this list whose whole catalogue is stated as DRM-free while its client stays a choice.

#2 Gamesplanet

Paris, France Priced per game in the storefront currency. The UK homepage shows for example Football Manager 27 at 49.99 GBP, reduced 15% to 42.49 GBP; the German and French storefronts show prices in euro, for example 26,99 EUR. Demo on request

Best for: Buyers who want a named French company selling keys with prices in GBP or EUR

• Operating company. Metaboli SAS
• Jurisdiction. EU (France)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

Gamesplanet is a key shop run by Metaboli SAS in Paris, with separate storefronts for the United Kingdom, Germany, France and the United States. Its Activation menu names ArenaNet, Epic Giants, GOG, Microsoft Store, Rockstar Social Club, Steam, Ubisoft Connect and Zenimax, so a purchase lands in whichever library the key targets.

The legal terms print a SIRET number, a VAT number and the Paris RCS registration, and they name two executives. The UK page shows Football Manager 27 at 49.99 GBP, cut 15% to 42.49 GBP, while the German and French pages show euro prices such as 26,99 EUR. Games for Mac and Games for Linux lists sit in the menu.

Standout feature. Gamesplanet prints the fullest company record of any key shop here, from the Paris RCS entry to the executive names.

#3 GamersGate

Stockholm, Sweden Founded 2004 Priced per game in the storefront currency. The UK storefront shows FATAL FURY: City of the Wolves - Standard Edition at 5.00 GBP, reduced 75% from 19.99 GBP. Demo on request

Best for: Buyers who want a Swedish key store with visible sale prices

• Operating company. GamersGate AB
• Jurisdiction. EU (Sweden)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

GamersGate is a key store operated by GamersGate AB in Stockholm, with registration number 556704-5223 given in its terms of use. The footer copyright line runs from 2004 to 2026, which is the only start year the pages give for a store here. Sales lists show each price beside its percentage reduction.

The terms of use forbid proxy, VPN or other tools for reaching the shop from another region, and they name the laws and courts of the State of New York, even though the operator is Swedish. The interface comes in five languages (English, German, Portuguese, Swedish, Spanish). A help center and a refund policy are linked in the footer.

Standout feature. GamersGate is the Swedish key store whose own terms combine a Stockholm operator with New York law.

#4 Green Man Gaming

London, United Kingdom Priced per game. The homepage text we read does not show a reliable price list, see website. Demo on request

Best for: Buyers who want a wallet, gifts and bundles around key purchases

• Operating company. Green Man Gaming Limited
• Jurisdiction. United Kingdom (adequacy decision, outside the EEA)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

Green Man Gaming is a PC key retailer run by Green Man Gaming Limited in London, registered in England and Wales under company number 05271628. The imprint names an authorised representative, and a separate privacy notice names the same company as controller. Because it is a UK entity, it sits outside the EU.

Around the key purchase the shop offers Green Gift for gifting, a wallet, bundles, hot deals, XP offers and a Green Room section, in ten interface languages. It also describes an indie publishing arm and a distribution service for studios. The claim to be the largest retailer is the vendor's own, and the text we read lists no reliable prices.

Standout feature. Green Man Gaming is the only key shop in this list that wraps a wallet, gifting and XP offers around the purchase.

#5 FireFlower Games

Not shown on the pages we read, Sweden Priced per game in euro, including VAT. The homepage shows for example Kumitantei: Old-School Slaughter at 13.99 EUR, Casebook 1899 - The Leipzig Murders at 17.49 EUR and several titles marked Free. Demo on request

Best for: Players who want curated narrative indie games as DRM-free downloads and like small, mission-driven shops

• Operating company. FireFlower Games (legal form not shown)
• Jurisdiction. EU (Sweden)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

FireFlower Games is a small shop selling curated narrative indie titles as DRM-free downloads for Linux, Mac and Windows. Prices are in euro including VAT, for example 13.99 EUR for Kumitantei: Old-School Slaughter and 17.49 EUR for Casebook 1899 - The Leipzig Murders, and several titles are marked Free.

The about page says the shop is registered in Sweden, and the terms send disputes to Swedish courts, but no legal form, register number or street address is shown. The privacy policy cites a Swedish law from 2003 and the GDPR. The shop pledges to donate at least half of annual profit, which is its own statement.

Standout feature. FireFlower Games is the only shop in this list that publishes a pledge to give away half its yearly profit.

#6 AllYouPlay

Amsterdam, Netherlands Priced per game in euro. The homepage shows Phantom Blade Zero at 55.29 EUR after an 8% reduction from 59.99 EUR, and Way of the Hunter 2 at 39.99 EUR. Demo on request

Best for: Buyers who want a Dutch operator that names its hosting providers

• Operating company. Ananda Digital Technologies B.V.
• Jurisdiction. EU (Netherlands)
• Where the data sits. Amazon Web Services EU (Frankfurt) and Microsoft Azure Germany (Frankfurt), per the legal notice
• Source code. Closed source
• Replaces. Steam

AllYouPlay is a key store run by Ananda Digital Technologies B.V. in Amsterdam, selling PC and Xbox keys, gift cards and bundles. The legal notice gives a KvK number, a VAT number and the managing director, and it says Dutch law governs the terms. Prices are in euro, with Way of the Hunter 2 at 39.99 EUR on the homepage.

The notice names its hosts: Amazon Web Services EU in Frankfurt and Microsoft Azure Germany in Frankfurt. Both are subsidiaries of US groups, and the notice also names a developer company in Izmir, Turkey. The privacy policy we read carries a date of 19 November 2020, so its currency is open.

Standout feature. AllYouPlay is the one key store in this list that names its hosting providers and their Frankfurt locations.

#7 Voidu

Schiphol-Rijk, Netherlands Priced per game with a currency selector. The page text we read shows no individual game prices, see website. Demo on request

Best for: Buyers who want a Dutch-registered key store with an imprint and a multilingual interface

• Operating company. Voidu B.V.
• Jurisdiction. EU (Netherlands)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

Voidu is a Dutch key store run by Voidu B.V., with its imprint at Schiphol-Rijk giving a KvK number and a VAT ID. The user agreement is governed by Dutch law, and the privacy notice names the same company as data controller. The store sells PC game keys and Steam keys.

The interface switches between more than twenty languages and a long list of display currencies led by EUR. A single sign-on account serves participating sites, each with its own privacy notice. The home page text we read was a login shell, so prices, catalogue size and the ultimate owner could not be checked.

Standout feature. Voidu offers the longest language list among the key stores here, with more than twenty interface languages.

#8 GameBillet

Tallinn, Estonia Priced per game in euro. The Hot Deals list shows for example 12 is Better Than 6 at 0.70 EUR (-90%), 9 Monkeys of Shaolin at 5.00 EUR (-75%) and Absolute Tactics: Daughters of Mercy at 11.90 EUR (-50%). Demo on request

Best for: Buyers hunting discounted indie and back-catalogue keys from an Estonian company

• Operating company. GB Digital Distribution OÜ
• Jurisdiction. EU (Estonia)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

GameBillet is a key shop operated by GB Digital Distribution OÜ in Tallinn, with registry number 14312111 in its terms. The Hot Deals list shows 12 is Better Than 6 at 0.70 EUR (-90%) and Absolute Tactics: Daughters of Mercy at 11.90 EUR (-50%). Prices include VAT where applicable.

The terms choose the laws of the State of New York, which sits oddly with an Estonian operator. The navigation lists All Games, Hot Deals, Best Sellers, Pre Orders and Support, and the shop promises delivery of the code almost instantly after payment. Some titles carry activation exceptions noted on the game page.

Standout feature. GameBillet is the Estonian shop whose deal list contains the lowest single price in this category, 0.70 EUR.

#9 IndieGala

Rome, Italy Priced per game or bundle. The page text we read shows no prices, see website. Demo on request

Best for: Buyers who like bundles, freebies and giveaways from a named Italian company

• Operating company. INDIEGALA SRL
• Jurisdiction. EU (Italy)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

IndieGala is a bundle and key shop run by INDIEGALA SRL, which its terms describe as an Italian company with a registered office in Rome. The homepage lists bundles such as Pixel Traditions 5 and Wicked Stardust, and the menu adds a Freebies section, giveaways, trades, a forum, a blog and a Discord server.

Developers can use a Showcase with an Upload your project link, and players can download GalaClient. Both the terms and the privacy policy we read are dated 25 May 2020. The store contains an Adult section, the text we read shows no prices, and the games run in the library of the platform that redeems the key.

Standout feature. IndieGala is the one store in this list built around bundles, with giveaways and trades as its community layer.

#10 DLGamer

Paris, France Priced per game in euro. The marketplace has a price filter from 1 EUR to 999 EUR, and the homepage lists collections for games under 20, 15 and 10 EUR. Demo on request

Best for: Buyers who want a French-law contract and keys for several platforms in one shop

• Operating company. Download Distribution SAS
• Jurisdiction. EU (France)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

DLGamer is a key marketplace run by Download Distribution SAS in Paris. Its terms fall under the French Consumer Code with French courts, and data-access requests go by letter to the Paris address. The menu groups keys under Steam, Epic Games, Xbox and Nintendo, with sections for Deals, Pre-orders and Top sellers.

The marketplace filters prices from 1 EUR to 999 EUR, and the homepage lists collections for games under 20, 15 and 10 EUR. Publisher spotlights feature SEGA, Capcom and Bandai Namco. The footer also lists DLGAMER INC in Quebec without explaining how the two companies relate, so the ultimate owner is unconfirmed.

Standout feature. DLGamer is the store in this list that sorts its catalogue first by Steam, Epic Games, Xbox and Nintendo.

#11 Eneba

Vilnius, Lithuania Priced per offer in euro. The text we read shows for example a PlayStation Network Card 10 EUR (NL) from 10.00 EUR, with a shown price of 8.63 EUR. Demo on request

Best for: Buyers who compare several seller offers for one key and accept marketplace trade-offs

• Operating company. UAB Helis play
• Jurisdiction. EU (Lithuania)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

Eneba is a marketplace operated by UAB Helis play in Vilnius, with a register number and a managing director named in the imprint. Product cards show View offers, so several sellers can list the same key, and some cards carry cashback, for example 5% on a 10 EUR PlayStation card.

Besides game keys the store sells gaming eCards, eGift cards, e-money cards, mobile recharges and eSIM, and it lets buyers filter keys by region. Eneba says it combines proactive moderation, automated screening and community reporting, with an appeal link in moderation notices. Its terms and privacy text were not captured.

Standout feature. Eneba is the only store here where competing sellers list the same product and keys are filtered by region.

#12 K4G

Nicosia (branch), United Kingdom Priced per offer, mostly in euro. The menu highlights a 'Top Games Only 3 EUR' collection, and the K4G VIP terms list a monthly fee plus VAT and an operational fee. Demo on request

Best for: Buyers who hunt cheap keys across platforms and accept a marketplace with a commercial-agent model

• Operating company. K4G LTD
• Jurisdiction. United Kingdom (adequacy decision, outside the EEA)
• Where the data sits. Not stated on the pages we read
• Source code. Closed source
• Replaces. Steam

K4G is a marketplace run by K4G LTD, incorporated in England and Wales under number 13138568 and acting through a branch in Nicosia. The terms use Cyprus law and local courts. K4G describes itself as a commercial agent, so the seller on an offer is not always K4G itself.

The menu covers keys for Steam, EA App, Battle.net, Uplay, Xbox, Rockstar, Epic and Nintendo Switch, plus software, subscriptions, gift cards, in-game items and accounts. A Top Games Only 3 EUR collection is highlighted. K4G VIP is a paid subscription with its own regulations, and an affiliate programme has written terms.

Standout feature. K4G has the broadest product range of the twelve stores, from game keys to subscriptions and in-game items.