Every European AI visibility tool reviewed
Berlin, Germany
Three self-serve tiers at $95, $245 and $495 a month, shown in USD; Enterprise by quote
Demo on request
Best for: Marketing teams that want three clear metrics and many colleagues on one account
Peec AI reduces AI search reporting to three figures: how many answers mention your brand, at what position in the answer, and with what sentiment. You enter your own prompts, group them with tags and follow the three lines against named competitors, with daily tracking and 50 prompts on Starter at $95 a month. Pro lifts that to 150 prompts and 2 projects, and Advanced to 350 prompts and 5 projects.
The contracting party is Peec AI GmbH of Berlin, entered at the Amtsgericht Charlottenburg under HRB 271053 B, according to its imprint. Every plan includes unlimited users, which separates it from per-seat trackers. Each self-serve plan lets you pick three models, and the site publishes its own Peec versus Profound page, a vendor framing to read as such.
What Peec AI does well
- Unlimited users on every plan
- Three focused metrics
- Prices published on the site
- Daily tracking from the first plan
- German GmbH with a stated imprint
Where Peec AI falls short
- Only three models per self-serve plan
- Prices shown in US dollars
- Multi-country and Looker Studio only on Advanced
- Data location not stated
Standout feature. No other tool on the list combines a three-metric view with unlimited users on every plan.
Persenbeug, Austria
Lite at $29, Standard at $189 and Premium at $489 a month in USD, with 15% off for yearly billing; Enterprise by quote
Demo on request
Best for: Solo marketers and small agencies who want to start with a handful of prompts
OtterlyAI is the cheapest dedicated tracker here, at $29 a month for 15 prompts on Lite, rising to 100 on Standard and 400 on Premium. Lite covers ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot daily, and includes 1,000 GEO audits a month, a crawlability audit and citation source tracking.
The imprint names OtterlyAI GmbH in Persenbeug, Austria, entered as FN 647749 y at the court in St. Poelten. Reports, brands and competitors are unlimited, so the limits are prompts and engine add-ons: Gemini, Google AI Mode and Claude cost extra, and API, MCP and agent analytics start on Standard.
What OtterlyAI does well
- Lowest entry price in the category
- Unlimited team members
- Citation source tracking included
- GEO audit tool in the plan
- Austrian GmbH with company register number
Where OtterlyAI falls short
- Gemini and Claude cost extra
- Lite limited to 15 prompts
- API and MCP only from Standard
- Prices in US dollars
Standout feature. OtterlyAI is the only tool here that bundles a GEO audit allowance of 1,000 a month into its cheapest plan.
Helsinki, Finland
€79 (Starter), €199 (Pro) and €379 (Growth) a month on monthly billing, 12% lower yearly; Enterprise by quote
Demo on request
Best for: Euro-budget teams that want tracking and an action list in the same tool
Superlines tracks prompts on more than ten AI engines and turns the results into tasks through an Action Center. Starter costs €79 a month for 50 prompts and 1 brand, Pro €199 for 150 prompts and 3 brands, and Growth €379 for 300 prompts and 7 brands, with unlimited competitors everywhere. An article generator, a schema optimizer and a site checker come with monthly allowances.
Grew Oy of Helsinki, business ID 3121383-4, is named in the terms and privacy policy as contracting party and controller. The vendor says it collects answers from the real AI interfaces, not from API output; that is its own description and no third-party test appears on the pages checked. Self-serve plans pick any three engines, and history runs from one month on Starter to unlimited on Enterprise.
What Superlines does well
- Plans priced in euros
- Real-interface data collection claimed
- Unlimited competitors on every plan
- MCP server on all plans
- Finnish company named in the terms
Where Superlines falls short
- Three engines only on self-serve plans
- One month of history on Starter
- API only from Growth
- Data location not stated
Standout feature. Superlines combines euro pricing with unlimited competitors and an Action Center task list from its €79 entry plan.
Paris, France
Starter €79, Growth €199 and Business €449 a month, roughly 17% lower on yearly billing; Enterprise on request
Demo on request
Best for: Agencies and multi-market brands that need many prompts and languages
Qwairy tracks without a prompt cap and charges through monthly credits instead: 2,500 on Starter at €79, 10,000 on Growth at €199 and 30,000 on Business at €449. Tracking works across 240+ countries and 45+ languages on all plans, which makes it a fit for one prompt set run in French, German and Spanish side by side.
Qwairy SAS is registered at the RCS Paris under SIREN 944 639 012, with its office on Rue de Stockholm in the 8th arrondissement. The homepage lists around eighteen engines and marks each as read through the interface, an API or both. Its legal notice shows the marketing website is hosted by Vercel Inc. in the USA, and the platform location is not stated.
What Qwairy does well
- No prompt cap, usage metered by credits
- 240+ countries and 45+ languages
- Engines labelled UI or API
- Free audit without an account
- French SAS with SIREN number
Where Qwairy falls short
- Credit use is harder to forecast
- API from Growth, Looker Studio from Business
- Website hosted by a US provider
- Platform data location not stated
Standout feature. Qwairy is the only tool here that tells you, per engine, whether the data came through the user interface or an API.
Bonn, Germany
Founded 2008
Four modular tiers: EUR 119 (Start), EUR 239 (Plus), EUR 419 (Professional) and EUR 799 (Premium) a month, VAT extra
Demo on request
Best for: SEO teams working in German, Austrian, Swiss, French, Italian or Spanish markets
Sistrix is a search analytics platform from Bonn whose Visibility Index has been calculated weekly since 2008, and its AI Visibility feature adds answer-engine tracking to that history. The vendor's AI page called it a beta, free for 100 prompts when we checked, and paid pricing for the module is unconfirmed.
SISTRIX GmbH sells in modules (SEO, links, content, optimiser, marketplace) from EUR 119 to EUR 799 a month plus VAT, and names Germany as its data location. Local SERP databases cover Germany, Austria, Switzerland, France, Italy and Spain. Its weak spots are US data and backlink index size, and the interface is functional rather than modern.
What Sistrix does well
- Weekly Visibility Index since 2008
- Best historic SERP data for European markets
- Google update annotations on every chart
- Strong DACH, French, Italian, Spanish coverage
- German company and hosting
Where Sistrix falls short
- Weaker US data than American tools
- Smaller backlink index
- Modular pricing adds up quickly
Standout feature. Sistrix is the only tool on the list with weekly search visibility data going back to 2008 behind its AI reporting.
Amsterdam, Netherlands
Essential $95, Professional $245 and Business $579 a month in USD; Enterprise by quote
Demo on request
Best for: Teams that want to connect AI mentions to crawler visits and ship content from one tool
Promptwatch measures in responses as well as prompts: Essential at $95 includes 50 prompts and 6,000 responses, Professional at $245 has 150 prompts and 18,000 responses, and Business at $579 has 350 prompts and 42,000 responses. Every plan tracks all the models it lists, from ChatGPT and Gemini to Meta AI, Mistral and Amazon Alexa.
Promptwatch B.V. in Amsterdam is named in the terms and privacy policy as company and GDPR controller. Crawler logs show which pages AI bots actually fetch, agent analytics start at Professional, and content writing and refresh agents draft pages from gaps in the tracked prompts. Business is sold by demo, and state and city tracking sit on that tier.
What Promptwatch does well
- Crawler logs show real AI bot visits
- Response volume stated per plan
- City-level tracking on Business
- All models tracked on every plan
- Dutch B.V. named in terms
Where Promptwatch falls short
- Business plan needs a demo
- Priced in US dollars
- Content agents not on Essential
- Highest mid-tier price in the group
Standout feature. Promptwatch is the only tool here that reads AI crawler logs to show which of your pages bots really fetch.
Saint-Mandé, France
€75 (Starter), €175 (Pro) and €420 (Advanced) a month, Enterprise from €700; a yearly commitment includes 2 months free
Demo on request
Best for: French-speaking teams and agencies that want unlimited seats and Matomo support
Meteoria prices by the number of prompts it runs each day: 25 on Starter at €75, 100 on Pro at €175, 300 on Advanced at €420, and 500 or more on Enterprise from €700. Seats, countries, projects and brands are unlimited on all four. A content crawl and Google Analytics or Matomo connect AI answers to site traffic.
METEORIA SAS, share capital €300, is registered at the RCS Créteil under 993 360 262 with its head office in Saint-Mandé. The site and pricing section are written in French, and each plan tracks three engines from a list that includes ChatGPT, Perplexity, Gemini and Copilot. The risk report and log analysis begin at Advanced, and API, MCP and SSO need Enterprise.
What Meteoria does well
- Unlimited seats, projects, brands and countries
- Matomo and Google Analytics integration
- Prices listed in euros
- Risk report and log analysis at Advanced
- French SAS with RCS number
Where Meteoria falls short
- Site and pricing in French
- Three engines per plan
- API and MCP only on Enterprise
- Small prompt count on Starter
Standout feature. Meteoria lists Matomo next to Google Analytics as a traffic link on every plan.
Vienna, Austria
Credit plans at $99 (Pro), $229 (Pro+), $385 (Growth) and $780 (Enterprise) a month in USD, about 15% lower yearly
Demo on request
Best for: Agencies tracking many brands across markets who accept credit budgeting
Rankscale bills in credits that are spent when an engine is queried: 1,200 on Pro at $99, 3,000 on Pro+ at $229, 5,500 on Growth at $385 and 12,000 on Enterprise at $780, which the vendor converts into 4,800 to 48,000 tracked answers a month. It names 17+ engines with no per-engine upsell, including AI Overviews, ChatGPT, Perplexity, Claude and Mistral.
Rankscale GmbH of Vienna entered the Firmenbuch on 22 July 2025 under FN 658253w, so the company is recent. Page audits run 94+ technical checkpoints on any URL, query fan-out and prompt research tools sit beside the trackers, and white-label options start on Growth. Recommendations and the GA4 connection are labelled beta.
What Rankscale does well
- 17+ engines with no per-engine tiers
- Page audits with 94+ checkpoints
- Query fan-out and prompt research tools
- White-label options for agencies
- Austrian GmbH with Firmenbuch number
Where Rankscale falls short
- Credit budget is hard to forecast
- Recommendations and GA4 link in beta
- Company registered only in July 2025
- USD pricing
Standout feature. Rankscale is the only tool here whose page audits check a URL against 94+ technical points.
Bratislava, Slovakia
Founded 2014
Starting near EUR 29 a month on annual billing, with a 10-day free trial
Demo on request
Best for: Freelancers, small businesses and small agencies
Mangools is a suite of five SEO tools (KWFinder, SERPChecker, SERPWatcher, LinkMiner and SiteProfiler) from CodeCat s.r.o. in Bratislava, founded in 2014. Plans start near EUR 29 a month on annual billing, with a 10-day free trial, and the vendor positions the suite at roughly a tenth of a comparable Semrush plan.
Mangools appears on this list because the vendor runs an AI Search Watcher page, but its price and limits could not be read when we checked, so the AI side stays unverified. What the site's tool page confirms is the SEO core: keyword research to city level, rank tracking, backlinks, EU data location and a smaller backlink index than the leaders.
What Mangools does well
- Best interface in the SEO category
- Roughly a tenth of Semrush pricing
- Realistic keyword difficulty scores
- Local keyword research to city level
- Slovak company, EU data
Where Mangools falls short
- Smaller backlink index than the leaders
- No site crawler or content module
- Limited enterprise and team features
Standout feature. Mangools is the only tool here that is primarily a keyword and rank-tracking suite with pricing near EUR 29.
Odense, Denmark
Lite $69, Business $99, Pro $159 and Premium $299 a month, plus a 14-day free trial
Demo on request
Best for: Small businesses that want SEO and AI visibility in a single login
Morningscore from Odense treats AI visibility as one module of an SEO tool. A GEO Score, a Google AI Overviews tracker and an AI prompt tracker come with all four plans, from Lite at $69 to Premium at $299, next to keyword tracking, a backlink tool and a site health score. AI credits run from 100 to 20,000 and are shared with article generation.
Morningscore ApS names an address in Odense, Denmark in its terms, and offers chat support on weekdays. The vendor states that its data is collected on demand from seven partners and that the Semrush, Ahrefs and Moz databases are much larger. Work is organised as prioritised missions with levels, an approach aimed at owners rather than SEO specialists.
What Morningscore does well
- GEO Score in every plan
- API included in all plans
- SEO and AI tracking in one login
- 14-day trial without a card
- Danish ApS with stated address
Where Morningscore falls short
- AI module is secondary
- No engine list on the pages checked
- Smaller database by its own account
- USD pricing
Standout feature. Morningscore is the only tool here that shows a gamified mission list for SEO next to a GEO Score.
Lyon, France
Founded 2012
Quoted per workspace; no public price list
Demo on request
Best for: Brand and publisher content teams that need scoring, planning and AI visibility in one platform
Semji is a Lyon platform that scores content, writes briefs, plans topics and tracks mention and citation rates across ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude and DeepSeek. Finished pieces reach the CMS as drafts through the CMS Publisher, and clicks and citations return on the same record.
SEMJI SAS lists 2012 as its founding year and SOC 2 Type II among its features, and the site names Allianz, Otto, Randstad and Fox Sports as customers. Semji publishes no price: quotes follow workspaces, markets and AI usage, and seats are part of the scope. The legal notice names Vercel Inc. as website host, and customer content processing is not described.
What Semji does well
- Scored editor plus planning and measurement
- Tracks six AI engines
- Drafts go to the CMS as drafts
- Seats not charged per head
- French company with SOC 2 Type II listed
Where Semji falls short
- No public price list
- Demo required to start
- Wide scope for a team that wants only a score
- Data processing location not stated on pages checked
Standout feature. Semji is the only tool here that traces a tracked AI citation back to the draft and CMS page that earned it.
London, United Kingdom
Founded 2025
Growth at $100, Scale at $500 and Managed at $2,500 a month in USD, with $50 for each extra brand
Demo on request
Best for: Brands that want suggested page fixes pushed to their CMS, not only a score
Trakkr checks 8 AI models daily on every plan: Growth costs $100 a month for one brand and 50 prompts with three seats, each extra brand adds $50, and Scale at $500 covers ten brands with client portals. A Managed tier at $2,500 includes a team that ships fixes and starts with a free 90-day plan.
The about page says the founder started Trakkr in London in 2025, and the terms follow the laws of England and Wales. No registered company is named on the terms or privacy pages. Its Fixes feature proposes page changes for WordPress, Shopify, Webflow or GitHub sites, and the site offers a free grader, a query scanner and an llms.txt generator.
What Trakkr does well
- Eight models checked daily on every plan
- Fixes published to common CMS platforms
- Free 90-day plan on Managed
- Free site grader and query scanner
- UK law governs the terms
Where Trakkr falls short
- Legal entity not named
- USD pricing
- Extra brands cost $50 each
- Started in 2025
Standout feature. Trakkr is the only tool here that publishes suggested fixes straight to a WordPress, Shopify, Webflow or GitHub site.