Inlinks
British entity-based SEO tool that combines content briefs, internal linking and schema markup, with a free plan
Quick Overview
| Company | Inlinks Optimization LTD |
|---|---|
| Category | Content Optimization Software |
| Headquarters | Biggleswade, United Kingdom |
| Founded | Not stated |
| EU Presence | Yes - United Kingdom (UK) |
| Data Location | Not stated; the privacy policy says data may be transferred outside the EEA under safeguards |
| Open Source | No |
| GDPR Compliant | Yes |
| Self-Hosting | No |
| Main Features | Entity-based content briefs and audits, topic maps, H-tag analysis, Flesch readability model, AI writing assistant, Topic Planner, internal linking automation, schema markup, keyword research |
| Pricing | Free plan; Freelancer from US$49/month; Agency from $196/month; Enterprise on request |
| Best For | SEOs who want briefs based on entities and topics, plus internal links and schema in the same account |
| Replaces | Clearscope, MarketMuse |
Detailed Review
Inlinks approaches content optimization through entities. It reads your content, identifies the main entities and the concepts around them, and builds briefs and audits from topic maps, header analysis and a readability model rather than from a term list alone.
The company is Inlinks Optimization LTD, registered at Companies House under number 12142035 with an office in Biggleswade. Its about page names Dixon Jones as CEO and Fred Laurent as CTO.
Briefs From Entities
Content briefs and audits include topic maps, H tag analysis, entities and their surrounding concepts, a Flesch model and suggested structures. The tool also offers an AI writing assistant at no extra cost.
The Topic Planner clusters concepts on your site into topics and points out gaps, which supports decisions about new pillar pages and supporting content.
Links and Schema in the Same Account
Beyond content, Inlinks audits internal linking, can insert links into body text through a JavaScript integration or export them, and generates schema markup from the entities it finds.
Anchor text varies because it follows entities and not exact-match phrases.
Plans
The free plan covers content optimization twice a month and internal links for 25 pages. Freelancer starts at US$49 per month for 100 pages, and Agency starts at $196 per month with API access and unlimited projects and users.
Limitations to Consider
Inlinks is a planning and entity tool first, so the writing experience is not the live-score editor that Clearscope users expect. The free plan allows content optimization twice a month. Prices are in dollars, and the privacy policy allows transfers outside the EEA. For a live score editor see Surfer.
Who Should Use Inlinks
Technical SEOs and agencies that want entity-based briefs and automated internal linking and schema in one tool, and who can start on a free plan.
Pros and Cons
Pros
- Free plan to test
- Entity and topic-map briefs
- Internal linking and schema in the same account
- Agency plan with unlimited projects and users
- Company number verifiable at Companies House
Cons
- Not a live-score writing editor
- Free plan limited to two content optimizations a month
- Prices in dollars
- Data location not stated
Alternatives to Inlinks
Other European content optimization software worth comparing before you decide:
Surfer
Poland · Content editor with a live score, outline builder and AI visibility tracking
NeuronWriter
Poland · Content editor and planner built on SERP analysis, from Zamosc
YourText.Guru
France · SEO guides that list the words to use and the score to reach
Semji
France · Content scoring, briefs and GEO tracking for larger content teams
See all European content optimization software or compare them directly against Clearscope on our alternatives page.
Frequently Asked Questions
There is a free plan that allows content optimization twice a month and internal linking for 25 pages, and paid plans start at US$49 per month for freelancers.
Inlinks reads your content, identifies entities and their surrounding concepts, and builds briefs and audits from topic maps and header analysis instead of a keyword list alone.
It is a UK company, Inlinks Optimization LTD, registered in England under number 12142035, so it sits in the United Kingdom and not in the EU.