Ulule
Paris platform for reward, donation and subscription fundraisers with tiered commissions
Summary table
| Company | ULULE SAS |
|---|---|
| Category | Crowdfunding Platforms |
| Headquarters | Paris, France |
| Founded | Not stated |
| EU Presence | Yes - France (EU) |
| Data Location | not stated on the pages we read |
| Open Source | No |
| GDPR Compliant | Yes |
| Self-Hosting | No |
| Main Features | Reward campaigns (all-or-nothing), donation fundraisers, subscription fundraisers, offline contributions by cheque or transfer, thematic channels, calls for proposals |
| Pricing | Commission in euros, excluding VAT, by band of funds collected: 6.67% on card payments up to EUR 100,000, 5.83% up to EUR 250,000, 5.00% up to EUR 500,000, 4.17% above that. Cheque and transfer contributions are cheaper (4.17% falling to 1.67%). |
| Best For | Creators in France and Belgium who want a euro-denominated all-or-nothing campaign with French-language support |
| Replaces | Kickstarter, Indiegogo |
Review in detail
A creator contracts with Ulule SAS, a simplified joint-stock company with EUR 293,478 share capital, Paris register number 794 710 830, seat 10 rue de Penthièvre, 75008 Paris. Its terms also show it as a registered crowdfunding intermediary (IFP) with ORIAS.
Ulule calls itself a B Corp since 2015. For someone leaving Kickstarter the real change is the fee model: one commission that shrinks as the total grows, rather than a flat percentage plus a processor cut.
Three fundraiser types
Reward: goal and period needed, all-or-nothing, paid out only when the goal is met or passed. Donation: no rewards, money belongs to the creator once the payment is validated. Subscription: no end date.
Euro flows go through Mangopay SA, a regulated provider, not an account held by Ulule.
Commission bands
Commission is taken at transfer and varies by payment method, volume and currency. In euros the terms list 6.67% excluding VAT on card payments for the first EUR 100,000, then 5.83%, 5.00% and 4.17%. Cheque or bank transfer contributions run from 4.17% down to 1.67%.
Other currencies have separate pricing, so read the current page first. Small card-funded campaigns cost more than Kickstarter's headline 5% (before its processor fee); very large ones cost less.
Channels and language
The home page shows thematic channels, calls for proposals with partners and categories like publishing, music, games, comics and places. KissKissBankBank, another French platform, tells visitors its support is closing and that Ulule announced an acquisition.
We could not verify backer or project counts, so none are quoted. Interface and legal text are mainly French and English.
Points against
Card commission exceeds Kickstarter's headline 5% for campaigns under EUR 250,000, and the table is more intricate. Hosting location and audience statistics were not shown. Reach is strongest in French-speaking markets.
Who Ulule fits
Authors, comic and game makers and local projects in France and Belgium who want a euro all-or-nothing campaign with a French counterparty. Others can compare Startnext or Verkami.
Advantages and drawbacks
Pros
- Registered French SAS in Paris
- All-or-nothing, donation and subscription modes
- Bands that fall with growth
- Cheque and transfer at lower rates
- Mangopay SA for euro payments
Cons
- Card rate begins at 6.67% excluding VAT
- Fees vary by currency and method
- Data location unnamed
- Strongest in French-speaking markets
Pros and Cons
Pros
- Contracting entity is a registered French SAS in Paris
- All-or-nothing, donation and subscription modes in one platform
- Commission bands fall as the campaign grows
- Cheque and transfer contributions can be added at lower commission
- Euro payments run through Mangopay SA
Cons
- Card commission starts at 6.67% excluding VAT, above Kickstarter's 5% headline fee
- Fee table differs by currency and payment method
- Data location not stated on the pages we read
- Strongest audience is French-speaking
Alternatives to Ulule
More European crowdfunding platforms you can weigh against it:
See all European crowdfunding platforms or compare them directly against Kickstarter on our alternatives page.
Common questions
Yes. ULULE SAS is registered in Paris under 794 710 830, seat 10 rue de Penthièvre, 75008 Paris.
Ulule's euro card rate is 6.67% excluding VAT up to EUR 100,000, dropping to 4.17% above EUR 500,000. Kickstarter's help center states 5% plus roughly 3-5% processing.
Reward campaigns are all-or-nothing, paid only if the goal is reached or exceeded; donation fundraisers pay out once payment is validated.