TomTom

Amsterdam mapping company behind the TomTom navigation app, sat navs and location APIs

Quick Overview

Company TomTom N.V.
Category Maps & Navigation
Headquarters Amsterdam, Netherlands
EU Presence EU (Netherlands)
Open Source No
Pricing TomTom App is free to download; in-app subscription pricing for premium navigation features is not published on tomtom.com
Replaces Google Maps, Waze

Detailed Review

TomTom is the category's best-known name and, unlike most of this grid, runs its own commercially maintained map database rather than building on OpenStreetMap — the same position HERE occupies, from the same city. The consumer TomTom App carries turn-by-turn navigation with live traffic, speed-limit alerts and EV charging-stop information, alongside the personal sat-nav devices and in-dash systems TomTom has sold for two decades, and a location-API business for automotive and enterprise customers sits behind the consumer app.

TomTom N.V. is registered in Amsterdam under EU jurisdiction. The TomTom App itself downloads free, but the subscription price for its premium navigation features is not published on tomtom.com — the pricing pages point to app-store checkout rather than listing amounts, which is a real gap in transparency next to Sygic's or Magic Earth's clearly stated prices.

TomTom is the safe, recognisable choice for a driver who wants a European alternative to Google Maps without evaluating a smaller company, at the cost of not knowing the premium price until checkout.

What TomTom does well

  • Own commercially maintained map data, not third-party
  • Live traffic, speed-limit and EV charging-stop alerts
  • Free app download
  • Two decades of consumer navigation experience
  • Dutch company, EU jurisdiction

Where TomTom falls short

  • Subscription pricing not published; only visible at app-store checkout
  • Not built on OpenStreetMap, so it sits apart from most of this grid
  • No certification published
  • Consumer app is one part of a much larger enterprise business

Standout feature. A two-decade-old European sat-nav brand still running its own map data, the same position HERE holds from the same city.

Pros and Cons

Pros

  • Own commercially maintained map data, not third-party
  • Live traffic, speed-limit and EV charging-stop alerts
  • Free app download
  • Two decades of consumer navigation experience
  • Dutch company, EU jurisdiction

Cons

  • Subscription pricing not published; only visible at app-store checkout
  • Not built on OpenStreetMap, so it sits apart from most of this grid
  • No certification published
  • Consumer app is one part of a much larger enterprise business

Alternatives to TomTom

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Frequently Asked Questions

What is TomTom?

TomTom is the category's best-known name and, unlike most of this grid, runs its own commercially maintained map database rather than building on OpenStreetMap — the same position HERE occupies, from the same city. The consumer TomTom App carries turn-by-turn navigation with live traffic, speed-limit alerts and EV charging-stop information, alongside the personal sat-nav devices and in-dash systems TomTom has sold for two decades, and a location-API business for automotive and enterprise customers sits behind the consumer app.

Where is TomTom based?

TomTom operates from Amsterdam, Netherlands, which places it under EU (Netherlands).

What does TomTom cost?

TomTom App is free to download; in-app subscription pricing for premium navigation features is not published on tomtom.com.

Who is TomTom best for?

Drivers who want a long-established European sat-nav brand. A two-decade-old European sat-nav brand still running its own map data, the same position HERE holds from the same city.

What are the drawbacks of TomTom?

Subscription pricing not published; only visible at app-store checkout. Not built on OpenStreetMap, so it sits apart from most of this grid. No certification published. Consumer app is one part of a much larger enterprise business.

Is TomTom a good alternative to Google Maps?

TomTom is built as a European alternative to Google Maps: Amsterdam mapping company behind the TomTom navigation app, sat navs and location APIs. It will not be a like-for-like feature match in every respect, so check the review above for where the two genuinely differ before switching.

How does TomTom compare to other Maps & Navigation tools?

TomTom is one of several European Maps & Navigation tools we cover. It is most often compared with Google Maps, Waze.

About the author

One person researches and writes every tool page on European Purpose and checks the compliance and pricing claims against the vendor's own documentation.

Sebastiaan Smits

Sebastiaan Smits

Founder · Amsterdam, Netherlands

Founder of European Purpose. Researches and writes the reviews and checks where each company is actually established.

Read our editorial process for how we source, verify and update these pages, and how paid placement works.

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