Locoia
German low-code integration platform for mid-market operations teams, with German hosting and an embedded option for software vendors
Quick Overview
| Company | Locoia GmbH |
|---|---|
| Category | Automation & Integration |
| Headquarters | Berlin, Germany |
| Founded | 2019 |
| EU Presence | Yes - Germany (EU), German hosting |
| Data Location | Germany |
| Open Source | No |
| GDPR Compliant | Yes |
| Self-Hosting | On request for enterprise |
| Main Features | 250+ connectors, low-code flow builder, custom code steps, embedded iPaaS, German hosting, error handling and alerting, SFTP and database connectors |
| Pricing | From about EUR 200/month; embedded and enterprise pricing on request |
| Best For | German-speaking mid-market companies with GDPR-sensitive integrations |
| Replaces | Zapier, Workato, Tray.io, Celigo |
Detailed Review
Locoia sits deliberately between the self-serve automation tools and the enterprise iPaaS vendors. Its customers are mid-market companies — typically German-speaking — with real integration requirements: ERP to webshop, HR system to payroll, database to warehouse, with error handling that someone is accountable for.
Everything runs on German infrastructure, which is the specific reason many of its customers chose it over an American platform.
Built for Operations, Not Marketing
The connector library leans towards the systems mid-market operations actually run: ERPs, accounting packages, databases, SFTP endpoints and internal APIs, alongside the usual SaaS applications. Bulk data movement, scheduled synchronisation and reliable error handling matter more here than a slick trigger-action builder.
Custom code steps handle the transformations that no connector anticipates, and alerting makes failures visible rather than silent — the difference between an integration you can depend on and one you discover is broken at month end.
German Hosting and GDPR
Data processing happens in Germany under a German data processing agreement. For companies whose integrations move employee or customer records between systems, that is a materially simpler compliance position than a US processor with standard contractual clauses.
Embedded iPaaS
Locoia also sells its platform white-labelled to software vendors who need to offer integrations inside their own product. For a European SaaS company, that means the integration layer their customers see is powered by a German supplier rather than an American one — which matters when their own customers ask.
Limitations to Consider
Locoia is small, and the connector catalogue is a fraction of Make's two thousand, so a long-tail SaaS tool may need a generic API approach. Pricing starts well above self-serve tools and it is not aimed at individuals or small teams. Documentation and community resources are thinner than the international platforms, so you lean more on vendor support.
Who Should Use Locoia
German and DACH mid-market companies moving data between core business systems where GDPR and German hosting are procurement requirements, and European software vendors needing an embedded integration layer.
Pros and Cons
Pros
- German hosting and German DPA
- Connectors aimed at real business systems
- Custom code steps and solid error alerting
- Embedded iPaaS for software vendors
- Vendor support in German
Cons
- Far fewer connectors than Make or Zapier
- Entry pricing too high for small teams
- Thin community and documentation
Alternatives to Locoia
Other European automation & integration worth comparing before you decide:
n8n
Germany · Source-available workflow automation you can fully self-host
Make
Czech Republic · Visual scenario builder with more than 2,000 integrations
Kestra
France · Declarative orchestration for data and infrastructure workflows
Node-RED
Open Source · Flow-based wiring for APIs, services and hardware
See all European automation & integration or compare them directly against Zapier on our alternatives page.
Frequently Asked Questions
In Germany, under a German data processing agreement, which is a simpler compliance position for GDPR-sensitive integrations than a US processor with standard contractual clauses.
Make has far more connectors and a better self-serve experience at a much lower price. Locoia targets mid-market operations with German hosting, business-system connectors and vendor support, at enterprise-style pricing.
Locoia's platform white-labelled inside another company's product, so a software vendor can offer integrations to its own customers without building them. Useful for European SaaS companies whose customers ask where the integration layer runs.
No. Locoia is sold to businesses with pricing starting around EUR 200 per month, so individuals and very small teams are better served by Make or self-hosted n8n.