Determ

Zagreb media monitoring platform for PR teams, with AI summaries, alerts and automated reports, formerly Mediatoolkit

Quick Overview

Company Determ d.o.o., register number (MB) 04514238
Category AI News Briefing
Headquarters Zagreb, Croatia
EU Presence EU (Croatia)
Open Source No
Pricing Plan prices not shown on the page read
Free Option Free 5-day trial
Replaces Meltwater, Brandwatch

Detailed Review

Determ, formerly Mediatoolkit, is a media monitoring platform for PR and communications teams. It monitors online media and social conversations, raises real-time alerts, writes AI summaries of coverage and builds automated reports that export to Excel, PDF and PowerPoint, with sentiment analysis in several languages. It is a briefing tool for a brand, not for a reader.

The terms of service say "We are Determ d.o.o., a company registered in the Republic of Croatia, Zagreb", with the address Filip Vukasović 1 and register number (MB) 04514238. The site offers a free 5-day trial with a business email, and the plan prices were not shown on the pages read.

It is priced and designed for organisations, so it is the wrong choice for a personal morning digest. The pages read do not name the AI provider.

What Determ does well

  • AI summaries and real-time alerts
  • Automated reports with several export formats
  • Register number in the terms
  • Free 5-day trial
  • Multi-language sentiment analysis

Where Determ falls short

  • Built for companies, not individual readers
  • Plan prices not shown on the page read
  • Trial requires a business email
  • AI provider not named on the pages read

Standout feature. It turns media coverage of a brand into AI summaries, alerts and automated reports.

Pros and Cons

Pros

  • AI summaries and real-time alerts
  • Automated reports with several export formats
  • Register number in the terms
  • Free 5-day trial
  • Multi-language sentiment analysis

Cons

  • Built for companies, not individual readers
  • Plan prices not shown on the page read
  • Trial requires a business email
  • AI provider not named on the pages read

Alternatives to Determ

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Frequently Asked Questions

What is Determ?

Determ, formerly Mediatoolkit, is a media monitoring platform for PR and communications teams. It monitors online media and social conversations, raises real-time alerts, writes AI summaries of coverage and builds automated reports that export to Excel, PDF and PowerPoint, with sentiment analysis in several languages. It is a briefing tool for a brand, not for a reader.

Where is Determ based?

Determ operates from Zagreb, Croatia, which places it under EU (Croatia).

What does Determ cost?

Plan prices not shown on the page read. Free 5-day trial.

Who is Determ best for?

PR teams that need AI summaries of their own coverage. It turns media coverage of a brand into AI summaries, alerts and automated reports.

What are the drawbacks of Determ?

Built for companies, not individual readers. Plan prices not shown on the page read. Trial requires a business email. AI provider not named on the pages read.

Is Determ a good alternative to Meltwater?

Determ is built as a European alternative to Meltwater: Zagreb media monitoring platform for PR teams, with AI summaries, alerts and automated reports, formerly Mediatoolkit. It will not be a like-for-like feature match in every respect, so check the review above for where the two genuinely differ before switching.

How does Determ compare to other AI News Briefing tools?

Determ is one of several European AI News Briefing tools we cover. It is most often compared with Meltwater, Brandwatch.

About the author

One person researches and writes every tool page on European Purpose and checks the compliance and pricing claims against the vendor's own documentation.

Sebastiaan Smits

Sebastiaan Smits

Founder · Amsterdam, Netherlands

Founder of European Purpose. Researches and writes the reviews and checks where each company is actually established.

Read our editorial process for how we source, verify and update these pages, and how paid placement works.

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