Plan A
Berlin decarbonisation-first carbon accounting, GHG Protocol compliant and TÜV Rheinland certified
Quick Overview
| Company | Plan A GmbH |
|---|---|
| Category | ESG & Sustainability Reporting |
| Headquarters | Berlin, Germany (also Paris, France) |
| Founded | 2017 |
| EU Presence | EU (Germany) |
| Open Source | Not stated; closed-source SaaS |
| Compliance | GHG Protocol compliant, TÜV Rheinland certified methodology, B Corp certified, SOC 2 compliant |
| Pricing | Quoted on request, not published |
| Free Option | None stated |
| Replaces | Persefoni, Watershed |
Detailed Review
Plan A is a Berlin-headquartered carbon accounting and decarbonisation platform founded in 2017 by Lubomila Jordanova and Nathan Bonnisseau, with a second office in Paris. Its methodology carries TÜV Rheinland certification and is described by the company as GHG Protocol compliant, and the business also holds B Corp certification and states SOC 2 compliance. Plan A has raised roughly $40M in total funding, including a $27M round in 2023.
The platform's stated emphasis is "decarbonisation-first": alongside Scope 1-3 measurement and sustainability-disclosure reporting, it includes AI-assisted decarbonisation modelling, target-setting and supplier engagement tools meant to turn a carbon footprint into a reduction plan rather than a static disclosure. The company lists clients including BMW, Visa, KFC, Sorare, Alphabet and Mollie on its own site.
Pricing is quote-only, reached through a demo request rather than a published price list. For a buyer whose primary goal is cutting emissions rather than just reporting them, Plan A's certified methodology and reduction tooling are the clearer differentiators against the more reporting-first tools elsewhere in this category.
What Plan A does well
- TÜV Rheinland certified methodology — independent validation most competitors in this category lack
- GHG Protocol compliant, B Corp certified and SOC 2 compliant simultaneously
- Decarbonisation modelling and target-setting go beyond pure measurement and reporting
- Established client base including major brands (BMW, Visa, KFC per vendor)
Where Plan A falls short
- No published pricing; quote-only
- No free tier
- Operates from two offices (Berlin and Paris), which can make "where exactly is my data processed" less clear-cut than a single-HQ vendor
- Less scale and office footprint than Position Green
Standout feature. TÜV Rheinland-certified methodology combined with AI-assisted decarbonisation modelling — third-party-validated reduction planning, not just measurement.
Pros and Cons
Pros
- TÜV Rheinland certified methodology, independent validation most competitors lack
- GHG Protocol compliant, B Corp certified and SOC 2 compliance stated
- Decarbonisation modelling and target-setting beyond measurement
- Established client base including BMW and Visa, per the vendor
Cons
- No published pricing; quote-only through a demo
- No free tier
- Two offices (Berlin and Paris) make data-processing questions less clear-cut
- Smaller scale and office footprint than Position Green
Alternatives to Plan A
Frequently Asked Questions
What is Plan A?
Plan A is a Berlin-based carbon accounting and decarbonisation platform with a TÜV Rheinland-certified methodology, covering measurement, sustainability-disclosure reporting and reduction planning.
Where is Plan A based?
Plan A is operated by Plan A GmbH, headquartered in Berlin, Germany, with an additional office in Paris. This places it under EU (Germany) law.
What does Plan A cost?
Plan A does not publish pricing. Every plan is quoted after a demo request.
Who is Plan A best for?
Organisations prioritising decarbonisation modelling over reporting alone, thanks to its TÜV Rheinland-certified methodology and AI-assisted reduction planning.
Is Plan A a good alternative to Persefoni or Watershed?
Plan A is built as a European alternative to US-based carbon accounting platforms like Persefoni and Watershed. It will not be a like-for-like feature match in every respect, so check the review above for where it genuinely differs before switching.
How does Plan A compare to other ESG & Sustainability Reporting tools?
Plan A is one of several European ESG and sustainability reporting tools covered on this site. See the full ESG & Sustainability Reporting category page for how it ranks against its closest European competitors.