ePages

ePages is one of Europe's oldest ecommerce software companies, tracing back to 1992 in Jena and now run as ePages GmbH from Hamburg.

Its product is best known as the engine behind white-label webshops sold by hosting providers and telecoms across Europe rather than as a shop merchants find directly — a distribution model none of the other platforms here use. The Store plan costs €25 a month for unlimited products with full payment methods and Click & Collect, alongside a cut-down Website plan at €5 a month capped at ten products.

Both plans include a drag-and-drop editor, SEO tools, a free .de domain and a 14-day trial. For a small merchant, the appeal is the same one PrestaShop or WiziShop make — an affordable, managed way to get a working shop live quickly — but delivered through whichever hosting provider or bank already sells it under its own brand, which is how most ePages customers first encounter the product.

The trade-off is depth: ePages is built for a straightforward small-business catalogue rather than the B2B logic, headless APIs or multichannel sync that several other platforms in this list specialise in, and a merchant who outgrows it typically migrates to Shopware or PrestaShop rather than staying. For a shop that just needs to sell online without much configuration, it remains one of the cheapest ways to do it from a European vendor.

What ePages does well

• €25/month for an unlimited-product store
• 14-day free trial
• Widely resold white-label by European hosting providers
• Free domain included
• Over three decades of continuous operation

Where ePages falls short

• Website tier limited to 10 products
• Less depth than dedicated platforms for B2B or multichannel
• Best known indirectly, through resellers, not as a direct brand
• No headless or API-first option

Standout feature. A white-label engine resold by hosting providers across Europe — most shops on it never show the ePages name.