Asset Bank

Asset Bank was first launched in 2005 by Bright, the Brighton-based company now trading as Bright Interactive Ltd, which makes it one of the longer-running products in this category outside the enterprise-DXP tier. It sits between Filecamp's small-team simplicity and the quoted enterprise platforms: a straightforward digital asset library with permissions, search and sharing, sold on three published annual tiers rather than a sales negotiation.

Essential starts at £5,949 a year, Professional — described as the most popular — at £9,849, and Enterprise at £19,499, each excluding setup fees, with storage running from 500GB up to 5TB and registered users from 50 to 200 across the tiers. That published structure makes it easier to budget against than Wedia, CELUM or WoodWing Assets, though the entry price is well above Filecamp's and aimed at an organisation with a real library rather than a small marketing team.

Asset Bank is British, so it carries the same adequacy-decision position as Filecamp's Swiss base and Papirfly's Norwegian one, outside the EU and EEA respectively but covered by their own arrangements. A free branded trial with basic configuration help is available before committing, and charity and education pricing is published separately.

What Asset Bank does well

• Published annual pricing across three tiers, no sales negotiation required
• Two decades in the category, launched in 2005
• Free branded trial with basic configuration assistance
• Charity and education discounts published
• Clear storage and user limits per tier

Where Asset Bank falls short

• United Kingdom, outside the EEA and dependent on an adequacy decision
• Entry price is well above Filecamp's for a comparable small-team use case
• Less brand-portal polish than Bynder or Frontify

Standout feature. Three tiers, three prices, no phone call needed: Asset Bank is one of the few enterprise-adjacent tools here you can actually cost out from the page.